![]() Whether it’s a post welcoming new staffers to the sales team or detailing new features of a recent software update, this is the kind of stuff you should know about. You should return the favor by finding out what the company has been up to lately.Īside from the news that comes up when you Google the company (which you should also read), corporate blogs are gold mines, especially for younger companies that are growing. Somewhere along the application process, someone you’re interviewing with has likely Googled you and scoured your social media accounts. While you don’t necessarily want to spout off stock prices or funding history, being able to speak insightfully about where you think the company will go in the future, backed up with facts, is hugely impressive in an interview. Once you have this information, it’s up to you to draw your own conclusions. Here, you can get caught up on rounds of funding, acquisitions, recent hires, and relevant press coverage. If you’re interviewing with a startup, check out its profile on Crunchbase. These calls and reports cover a range of topics (that are often otherwise hard to find), including new products, company risks, and whether revenues are growing or stable. For most large companies, you should be able to access and listen to a publicly available quarterly earnings conference call and read an annual report. While you’re on the website, click on the “Investor Relations” tab. You don’t want to be that person who asks a question that can easily be answered by checking out the website. Review this along with any other “basics” you should be familiar with prior to the interview-like company size, location, and history. For instance, if you’re interviewing with a marketing agency, “commitment to client service” is probably something that its competitors boast, too, but if one of its other core values is sustainability, that’s good to know. Read closely to learn what might be different about this organization than others. One way companies share how they stand out is through their mission or values, which are typically prominently displayed in the “About Us” section. ![]() The good news? Companies will often tell you the answer to this question right on their websites. The best way to convince your interviewer that you know the company well is to be able to articulate what makes it special compared to competitors. Here are several ways to tackle researching the company pre-interview. You know that weird feeling between excitement and dread that accompanies an invitation to interview? It’s especially strong when you know next to nothing about your potential workplace.īut, even if the first time you’ve ever heard of the company you’re interviewing with was the day you sent in your application, you can still walk in like you’ve known about the place for years.
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